Q: Why should I attend the USMS Clinic Course for Coaches?
A: Frankly, the demand from adults seeking stroke development clinics far outweighs the supply of clinics provided by well-trained coaches with stroke technique skills. USMS developed the Clinic Course for Coaches (CCC) to increase the supply of Masters coaches who desire the pathway and skills necessary to host a successful clinic. This course provides coaches with a proven method to build a more efficient stroke through a series of progressive drills isolating specific body mechanics.
Many Masters coaches have strong stroke correction skills which serve them well during swim practice or a private lesson. However, the objective of a stroke development clinic is to provide a group of swimmers, of all ability levels, stroke improvement that is measurable both subjectively and objectively and is sustainable.
Masters coaches attending the CCC receive:
A classroom presentation that includes:
Instructions to conceptualize, plan and implement a successful clinic.A detailed timeline for the clinic delivery leading up to and during the clinicA proven instructional method delivered through a specific series of drills and skills that isolate specific body mechanics and progressively builds a more efficient stroke.Narrated drill videos (available to the coach after the course.)
On deck experience during a stroke development clinic including:
Watching a mentor coach deliver the clinic as instructed in the classroom and course textbookFeedback from mentor coachesPractical experience with actual Masters swimmers
So, if you want to learn how to put on a clinic and what to do during a clinic, you should consider attending one of the CCC listed here.
Q: Should I charge the swimmers in my program for additional services such as video filming and clinics?
A: It's very common throughout the country for coaches to charge for video, clinics and other coaching services. Unless your program fees specifically cover these services, members in your program should expect to compensate you for your time and skills. Masters coaching is a profession. If you feel you have the skills and talent to properly analyze swimmers' strokes and technique, then you should be compensated for your services.
Typical fees for videotaping range from $35-50 per stroke per swimmer. Fees for a three hour stroke clinic run from $40-125 with variables such as the ratio of instructors to swimmers, videotaping and instructor credentials.
An underutilized source of revenue for the Masters coach is private swim lessons for adults. Surveys have shown that adults aspire to swim as the number one method of fitness. Yet, 37% can't swim the length of the pool. That's a staggering number of potential students for Masters coaches to market swim lessons to.
Due to fears and anxieties, many adults prefer to learn in a private environment and understand the value of the coach's time. Private lesson fees average $55 for a half-hour and $100 for an hour and can be offered to swimmers of all ability levels.